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& make it rain.

Profit from my real world, biz strategies to create an extraordinary impact with your message.

You will never guess what I’m thankful for

You will never guess what I’m thankful for

Most people are thankful for the good stuff. The blessings, the good fortune, the windfalls. I'm not. I'm grateful for adversity. You know those great bosses who really invest in you? Who are mentors, who support and guide you? Teach you, train you, help you to be...

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You are better than the life they tell you to settle for

You are better than the life they tell you to settle for

It was the worst thing I had ever heard. She was thirty-five years old. Talented, driven, whip-smart. A year before, she had bolted from the status quo. Renounced her corporate marketing job: the comfy salary, the sense of security, the approval of her parents and...

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On risk, Joe Lauzon, and fear of failure

On risk, Joe Lauzon, and fear of failure

Joe Lauzon is my favorite MMA fighter. He should be yours too.  Here's why. He is ambitious and audacious. He always fights to win by a knockout or a submission. Decisively and dramatically. It's thrilling to watch and why he's considered the most exciting fighter in...

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Dear Stagnating Client: no one is coming to rescue you

Dear Stagnating Client: no one is coming to rescue you

Dear Stagnating Client, I know what's been going on. After hours and hours of coaching sessions. After months and years and MILLENNIA of work. You haven't really moved forward at all. And it's time to say: it's not me. It's you. You're not putting in as much time and...

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Why you should never do what you are told to do

Why you should never do what you are told to do

You know what sounds like an absolutely sure fail business to me? Raising miniature donkeys. What do you even do with a full size donkey unless you have a field that needs to be plowed and, also, BTW, you happen to be Amish? And yet, there is a miniature donkey farm...

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Why your quarter life crisis is a gift

Why your quarter life crisis is a gift

It's 3:00 AM and you're awake again. Shaken out of a restless sleep by the sense that something is terribly wrong. You kick free of a tangle of sweaty sheets. Gulping air, you try to check your cascading breaths. But you can't quiet your panicky mind, tossing...

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Wendy White - Messaging strategist for coaches & consultants

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